We understand the importance of knowing exactly how your marketing efforts translate into business growth. Our Lead Tracking & Reporting Dashboard is designed to provide clear insights into your campaigns, ensuring you can confidently assess your return on investment (ROI).
Google Rating
Based on 85 reviews
How It Works
With any marketing campaign, you will want to track return on investment (ROI). Tracking how much business a marketing campaign is bringing you is critical to the longevity of your campaign and business.
WolfPack Advising provides tools and services to help track where your leads are coming from and ultimately, build reports to find ROI by source.
These are the different sources of leads we can track:
- Calls
- Form Entries
- Website Chats
- Emails
- Text Messages
- Website Events
- ECommerce Purchases
Call Tracking
What Is Call Tracking?
Call Tracking is finding where calls originate from. When you partner with WolfPack Advising in any of our services, we can implement call tracking to help you identify the efficacy of your marketing efforts. As a business owner, it’s important you understand exactly how your marketing spends are affecting your bottom line and what your true cost for an inspection is. For example, our call tracking can source calls from your Google My Business, Google Searches, Paid Ad Campaigns, Social Media, and much more! Read more about call tracking below.
Call Recording
Call recording is available as well. This helps you track the performance of your office staff and provide coaching on how to better sell your services. Additionally, with recorded calls, you can listen to customer needs and the quality of leads from different marketing campaigns.
Detailed Analytics & Reporting
All of your calls are tracked and stored. Moreover, each call can be marked as a quotable (or non-quotable) lead, custom tagged, and valued based on the amount of money that client would be spending. Those custom fields are then reported in detailed analytics so you can understand which sources are driving the most qualified leads and exactly how much money you have earned from the different campaigns.
How Much Does This Cost?
Lead tracking is free, however, there are nominal fees for call tracking, text recording, and other items.
Form Tracking
What Is Form Tracking?
Form tracking functions just like call tracking. When you have forms on your website that get sent to your office, it is difficult to know where that lead originated from. With form tracking, we can understand if a form lead came from Google My Business, Google Searches, Social Media, Paid Ads, & much more!
How Does Form Tracking Work?
By inserting javascript code onto your website, we can track where a user came from to land on your website. That information is then tracked and the customer’s journey is followed until they submit a form.
Why Is This Beneficial?
Some people prefer to submit a form entry only rather than spending time on a phone call. Form tracking, coupled with call tracking, allows you to track all of your leads.
Testimonials
Based on 85 reviews
Samuel L.
1742419304
These guys are great! I am so happy to be working with them!
Erik E.
1739755846
10/10 would recommend hiring WolfPack—don’t hesitate if you’re on the fence! They deliver consistently on stated objectives and at an appropriate value. The best thing I’ve done for my business in years!
Leslie M. P.
1738773190
Callie did a wonderful job creating me a logo for my business. She was prompt, friendly, and a pleasure to work with!!
Zoe M.
1738003608
They are amazing, and everyone at my company absolutely loves working with them! Their team is super helpful and always responsive. Their knowledge and suggestions are consistently impressive, and their services have saved our company so much time and money. We highly recommend Wolfpack.
Jackie H.
1737642412
We've been with WolfPack since the beginning and have never considered leaving for another provider.
Justin B.
1736874979
“Katie has been an absolute game-changer for our digital marketing and paid advertising efforts. She is incredibly knowledgeable and always stays ahead of the curve with strategies that deliver results. Anytime we have a question or need an update, she’s quick to respond and keeps us in the loop. On top of her expertise, Katie is friendly, approachable, and a pleasure to work with. If you’re looking for someone who truly knows their stuff and makes the process seamless, Katie is the one. Highly recommend!”
Luke B.
1735834212
When I started with WolfPack I was struggling with figuring out how to appease Google's standards so my business could start gaining traction online. I had about given up on online advertising, but the help I received from them took care of the issues and now I'm regularly getting calls due to their outstanding service.
Joy S.
1733840821
Sammi and Carrie have been great. They answer our questions and are always looking to provide value. If you are on the fence, definitely give them a shot.