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PPC Case Study

Waypoint Property Inspection

With so many companies in such small proximity, all of which are trying to reach the same target audience, sometimes organic search results are not enough to impact your business website traffic. That’s where Google, Yelp, and Bing pay-per-click advertising comes to the rescue.

With over 2,300 Google reviews, Waypoint Property Inspection is a great candidate for paid advertising. This is because once a prospect clicks on their Google search or local ad, they are diverted to a custom-built landing page for their ad. Customers see their nearly 5-star rating and pristine web design and are likely to convert.

In addition, Waypoint utilizes Wolfpack’s lead-tracking software to be able to identify their exact return on investment from these paid ads. Spoiler alert…they have made thousands from PPC ads!

What is pay per click (PPC)?

Why is pay per click important?

How does PPC work?

How much does PPC management cost?

What platforms should I advertise on?

How much should I budget for my pay per click campaigns?

How to get the most ROI for your PPC campaigns?

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WolfPack Advising
Based on 61 reviews
Aaron and his team have been extremely helpful during our transition from other platforms to them. I want to make sure to mention Ron, our personal onboarding coordinator. He is the most helpful person! He thinks ahead and offers possible solutions, he goes out of his way to provide helpful and detailed-- often step by step instructions, and on and on... Additionally, he has been so extremely patient with the million questions! Thank you Ron and WolfPack team! You guys are amazing!! #alpha
Response from the owner: Thank you so much Inspector Gator! Happy we could help with your CRM and marketing automation needs!
I have been working with wolfpack for a few months now and things are going well. They answer all my questions and helped me set up my business from the ground. The SEO is working great and their reports help me understand all the metrics.
Response from the owner: Thank you so so much for the 5 stars! It’s a pleasure working with you Adam! Happy to hear the SEO is working well and the reports are understandable.
Ron is always prompt and spot on with solutions and suggestions for my Active Campaign automations, web forms, and everything else. He is a great addition to the robust support system Wolfpack has built. Many thanks to you and the rest of the team!
Response from the owner: Thank you so much Jeff! So happy we could help 🙂
We recently began a relationship with WolfPack Marketing to create a new website.They are very creative and have kept my team informed with each step in the process.Very pleased.
Response from the owner: Thank you so much Charles!
I don’t know how they do what they do. But after 3 months of minimal calls, I reached out to Aaron at Wolfpack, 2 weeks later, the phone is steadily ringing. Could not recommend more highly.
Response from the owner: Thank you so much Tony! Happy to help!
Response from the owner: Thank you so much Julian!