Local Service Business Search Engine Optimization Case Study
Since joining Wolfpack in July of 2022, Enviroquest has seen an increase in organic search engine traffic of over a thousand estimated additional searches per month.
Even though Enviroquest has been receiving SEO services for over 2 years, their website’s rankings are still consistently still improving. Check out their average position ranking within the last few months.
Scope
- Google Business Profile & Citations
- Content Writing (2 blog posts a month)
- On-Page & Off-Page SEO
- Technical SEO
Business Location
- Pennsylvania
Our SEO services are designed to enhance online visibility and drive targeted traffic to the website. For Enviroquest we began with an in-depth analysis of their current website performance, including keyword research, competitor analysis, and an audit of their existing content. Based on that data, we developed a tailored SEO strategy to optimize the website’s structure, and to make sure the content aligns with the best SEO practices and search engine algorithm requiremnts.
Our services include on-page optimization, where we fine-tune elements such as meta descriptions, headers, and internal linking to improve relevance and user experience. We also focus on off-page strategies, including building high-quality backlinks. Additionally, we prioritized local SEO to ensure their business ranks well in local search results, which is vital for attracting nearby customers. We did this by optimizing their local listings, and creating landing pages for their service areas.
Additionally, our content creation team creates informative and engaging blog posts for Enviroquest’s target audience, while incorporating relevant keywords to attract an increase of organic traffic to their website. Blogging serves as a powerful tool for establishing authority in your industry, driving organic traffic, and improving user engagement on your website. By consistently producing valuable content, we help build a loyal following while also signaling to search engines that your site is active and relevant. This holistic approach to content writing has not only supported Enviroquest’s SEO goals but also encourages their website visitors to return to their site for more insights and updates.
Regular reporting and analysis are integral to our process, allowing us to track performance metrics and adjust strategies as needed. We sent monthly SEO reporting videos to Enviroquest to keep them updated with what we are doing for them, and their progress.
Frequently Asked Questions
How Do We Know If Our SEO Is Working?
We send quarterly video reports and meet with clients over video calls to review analytics and details. To tell your SEO is working, we look at many signals. These signals could be Google Search Console analytics, organic search traffic, and keyword rankings over time. However, many companies track their lead sources with our lead center.
How Long Does It Take To See Results?
It usually takes 3-6 months to see gains from SEO. However, the longer your stay in it, the more benefits you receive.
What Are Citations?
Citations are organized snippets of your business across directory sites like Google My Business, Apple Maps, Yelp, Yellow Pages, Bing, & others. With our SEO plans, we automatically push out your business information to different directory sites. This helps ensure information is complete and accurate. In addition, search engines are more likely to trust your business which makes you rank higher in searches.
Do you Monitor my Google Search Console?
We monitor your Google Search Console for errors or flags such as, your site being flagged for link schemes, mobility issues, or speed issues. All of which are critical ranking factors.
Will you Perform a Site Audit?
We are always monitoring the health of your site to ensure the best performance. It’s only natural that errors happen over time. So we fix those right away!
Who Else do you Help?
We help pest control companies, home inspectors, real estate agents, plumbers, contractors, electricians, HVAC companies, wedding events, and more! If you have a website, we can help.
