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100+ Five Star Reviews

Track Every Lead, Measure ROI and Grow

Effortlessly track every lead from calls, forms, chats, and more while instantly seeing which marketing channels deliver the highest ROI so you can grow smarter, not harder.

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Home » Digital Marketing Services » Lead Tracking & ROI Reporting
Overview

What Is Lead Tracking?

Lead Tracking empowers you to make smarter decisions by providing full visibility into where your leads originate and how much value each marketing channel drives for your business. Our system seamlessly tracks every lead—across calls, forms, chats, emails, texts, website events, and eCommerce purchases—centralizing your data so you always know which campaigns are working and which need improvement.

Whether you’re running ads, investing in SEO, or growing your business, our tools and team make it easy to measure marketing impact, qualify leads, and focus efforts for bigger growth.

WolfPack Lead Tracking & ROI Dashboard Sample
ROI Reporting Summary Report
Overview

What Is ROI Reporting?

ROI Reporting provides clear, actionable insights into the real performance of your marketing efforts. Our system consolidates all tracked leads and sales from every marketing channel, then automatically calculates your return on investment. With simple, visual dashboards, you can instantly see which campaigns deliver the greatest value—and which need adjustment—so you can invest confidently, optimize your strategy, and achieve higher profits.

Get the full picture of your marketing impact, focus resources where they count, and grow your business smarter with transparent ROI reporting.

The Process

How It Works

1

Setup & Installation

Our team adds a custom tracking code to your website—no technical expertise required on your end.
2

Unique Numbers

We set up dynamic call tracking numbers, so you know exactly which campaigns or pages are generating inbound calls.
3

Tracking Customers' Journey

Every visitor is tagged by where they came from (Google Ads, social, referral, etc.) and their actions are tracked—whether it’s a first-time visit or a return weeks later.
4

Integrations

We connect with platforms like Google Ads, Facebook Ads, and CRMs, so leads from those sources are automatically tracked and attributed.
5

Qualifying Leads With AI

Our system uses AI to analyze and score each lead for quality, helping you quickly identify which leads are most likely to turn into real customers.
6

Visualize Your ROI

Every tracked action and qualified lead is tied to its marketing source in one dashboard, giving you a clear view of spend versus profit for every campaign.

Hear What Our Pack Has to Say

Based on 105 reviews
Adam S.
I have been working with Wolfpack over the last year and have been beating myself up for not making the switch sooner! This is a very well ran company with experts in their industry and highly recommend this company to any business owner trying to get their name out in their own industry. Thank you Wolfpack, for being such a great team for my business!
John S.
Wolfpack has taken care of our website, SEO, social, pay per click, reviews and GMB for a few years. They have always done a great job. The social media posts and blogs have been fantastic. Awesome communication and proven results. Please thank the whole team!
Gatewood Superior I.
I recently switched from another agency to Wolfpack. The difference is amazing. The communication, the results... I am not sure I can think of one thing that is not better. Wolfpack is the pinnacle of the way a marketing agency should be.