Most businesses rely on scheduling software to manage their customers — and while that’s a great start, it’s not a CRM. Scheduling tools are transactional; they handle appointments and payments but don’t nurture long-term relationships or track lifetime customer value.
Integrate Systems, Automate Marketing, & Convert Better
Turn your CRM and marketing tools into one connected automation system that drives more leads, sales, and customer retention.
What Is Marketing Automation?
Marketing automation connects your CRM, scheduling tools, and marketing systems into one seamless growth engine. At WolfPack, we partner with leading CRMs like ActiveCampaign & HubSpot to build custom integrations that sync perfectly with your existing software.
Our team designs and automates your CRM to welcome new customers, convert prospects, nurture existing clients, and track ROI automatically — so your marketing runs smarter, faster, and with less manual work.
Our Industry Expertise
At WolfPack, we don’t just connect tools — we understand your business.
As a certified ActiveCampaign Partner, we specialize in building custom CRM and marketing automation systems for home inspectors, pest control companies, and other service businesses.
We integrate your scheduling software, website forms, call tracking, and marketing tools into one connected ecosystem — so your team spends less time on manual tasks and more time serving customers.
From automated follow-ups and review requests to cross-sell campaigns and lead nurturing, every workflow is tailored to your industry — giving you a system that’s built to scale, not break.
How It Works
Why Choose WolfPack
Maximize Customer Lifetime Value
At WolfPack, we bridge that gap. We integrate your scheduling software with a powerful CRM that centralizes every contact, referral partner, and lead — giving you a complete view of your database. From there, you can automate communication, follow-ups, and campaigns that turn one-time customers into lifelong clients.
Stop running your business on isolated tools — and start running it on connected data that drives real growth.
Built by Industry Experts
At WolfPack, we don’t just market for home service companies — we’ve built, scaled, and sold them. Our firsthand experience gives us an unmatched understanding of what drives growth for home inspectors, pest control companies, real estate professionals, HVAC contractors, and more.
We’ve taken that real-world knowledge and turned it into automation frameworks tailored to your industry.
From nurturing referral partners to following up with customers automatically, every workflow is designed to generate more repeat business and higher lifetime value. Our multi-channel approach ensures you’re always top of mind — using a strategic mix of email, 2-way SMS, direct mailers, and more to reach your customers and partners where they actually engage.
It’s not theory. It’s automation built by people who’ve done the work — and know how to make it scale.
Connect Marketing to Real Revenue
With WolfPack, reporting isn’t just about opens and clicks — it’s about real dollars earned from every automation and campaign.
Our system tracks email and SMS performance across every automation, giving you visibility into engagement metrics like open rates, click-throughs, and conversions. But it doesn’t stop there.
Because we integrate directly with your scheduling and CRM platforms, you’ll also see the true ROI of each sequence — whether it’s a reactivation campaign to past customers or a prospecting sequence to real estate agents.
That means you can finally answer the question every marketer and business owner asks: “Which of my automations are actually making me money?”
“With WolfPack’s transparent, performance-driven reporting, you’ll know — and you’ll have the data to double down on what works.”
Your Complete Marketing Funnel
Most businesses never break through the bottleneck — their marketing lives in disconnected tools that only handle one part of the customer journey. But when everything runs through a CRM, you gain the complete picture of your marketing funnel for the first time.
Your CRM becomes the central hub for growth — capturing top-of-funnel leads from ads, landing pages, and forms; nurturing mid-funnel prospects through automated email and 2-way SMS follow-ups; and re-engaging past customers with upsells, cross-sells, and revival campaigns. With WolfPack, ads, automations, CRM, and reporting finally work together, giving you the clarity, control, and scalability most SMBs never reach.
This is how you move from surviving on leads… to scaling with systems.
Meet the Future of Marketing Automation
ActiveCampaign’s new Active Intelligence uses AI agents to transform ideas into outcomes — from campaign creation to optimization. At WolfPack, we harness this power to help you automate smarter, not harder. Whether it’s improving open rates, fixing underperforming campaigns, or nurturing leads into loyal customers, our team blends strategy with AI-driven precision to get real results.
And for businesses on HubSpot, their expanding suite of AI tools brings the same power to content creation, reporting, and customer journey automation — all seamlessly supported by our team.
How We Customize Your Funnel
Welcome New Clients
Make a lasting impression on new clients and earn repeat business through personalized introductions.
Retain Existing Clients
Let your existing clients know you appreciate them by celebrating milestones.
Revive Inactive Clients
Know when clients stop working with you so that you can turn them into a re-engaged customer.
Market to Prospects
Reach out to people who aren’t currently working with you, build trust, and earn their business.
Send Mass Emails
Automate your newsletters and prospecting emails with mass emails and 1:1 email capabilities.
Personalize by Segment
Send the right content to the right people using segments and filters of your contacts.
Review Requests
Send and filter review requests to Google & Facebook. Automatically track your conversion rates, and more!
Integrations With Others
Want to do automated direct mailing, SMS, and more? We can integrate with those systems.
Integrate With Your Favorite Tools
All Marketing Automation & CRM Features
What Our Marketing Experts Say
“I love seeing clients realize how much their CRM can really do once it’s set up for their business. From automating outreach to nurturing leads and organizing their data, it opens up so many opportunities to grow.”
OliviaCRM Specialist
Packages & Pricing
Basic
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Email Campaigns & Newsletters
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A/B Email Split Testing
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Automated Marketing Sequences
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AI Automation Builder
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Setup & Data Import
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Inline Forms
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Advanced Integrations
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Basic Reporting
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1 User Included
Advanced
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Everything in Basic
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AI Content Generation
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AI Sentiment Analysis
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Sales Automations & Funnels
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Sales Performance Reporting
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Task Management & Reporting
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Automation Goals & Reporting
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Forms & Landing Page Builder
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Review Request Automations
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Facebook Ad Audience Connection
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SMS Available (Extra Fee)
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Custom User Permissions
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1 User Included
Pro
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Everything in Advanced
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AI Predictive Content
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AI Predictive Sending
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Automated 1:1 Emails
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Conditional Content
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Connected Automations
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Automations Map
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A/B Automation Split Testing
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Attribution Tracking
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Conversion Tracking
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3 Users Included
Basic
-
Email Campaigns & Newsletters
-
A/B Email Split Testing
-
Automated Marketing Sequences
-
AI Automation Builder
-
Setup & Data Import
-
Inline Forms
-
Advanced Integrations
-
Basic Reporting
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1 User Included
Advanced
-
Everything in Basic
-
AI Content Generation
-
AI Sentiment Analysis
-
Sales Automations & Funnels
-
Sales Performance Reporting
-
Task Management & Reporting
-
Automation Goals & Reporting
-
Forms & Landing Page Builder
-
Review Request Automations
-
Facebook Ad Audience Connection
-
SMS Available (Extra Fee)
-
Custom User Permissions
-
1 User Included
Pro
-
Everything in Advanced
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AI Predictive Content
-
AI Predictive Sending
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Automated 1:1 Emails
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Conditional Content
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Connected Automations
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Automations Map
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A/B Automation Split Testing
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Attribution Tracking
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Conversion Tracking
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3 Users Included
Starting prices shown. Based on ActiveCampaign builds with 1,000 contacts.
Frequently Asked Questions
Do you use Go High Level for automation?
No — we don’t use or recommend Go High Level. Our team specializes in ActiveCampaign and HubSpot, depending on your business size and industry. These platforms offer far better deliverability, data tracking, and scalability for most service-based businesses.
What CRMs do you integrate with?
We integrate ActiveCampaign and HubSpot with your favorite tools — including Spectora, ISN (Inspection Support Network), GorillaDesk, FieldRoutes, Keystone by iGo, and more. Our goal is to connect every part of your business into one seamless automation system.
What industries do you specialize in?
Our systems are pre-built and optimized for home inspectors, pest control companies, and real estate professionals, but we can build custom automations for any service-based business. Every CRM is tailored to your operations, ensuring it feels like an extension of your brand — not just another tool.
What’s included with your CRM setup and automation plans?
Each plan includes full integration, data import, and setup of your CRM with proven automations for your industry. You’ll also receive a 1:1 onboarding session, team training, and ROI tracking built directly into your system. Basic support is included free with every CRM plan purchase.
Do you offer ongoing CRM support?
Yes. Ongoing support depends on your CRM Support Package — Basic, Advanced, or Pro.
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Basic: Included with all CRM setups.
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Advanced & Pro: Include additional hours for custom automation work, quarterly team training, faster response times, and dedicated support calls.
You can upgrade anytime as your business grows.
How much does marketing automation cost?
Our CRM automation plans start at $199/month, with the average client investing around $360/month. Optional add-ons include SMS automation for $21/month, additional users, and upgraded support tiers. Pricing depends on your contact volume and CRM plan selected. This pricing is strictly for ActiveCampaign.
HubSpot pricing varies and our team will work directly with HubSpot to build your plan.
Can I upgrade or downgrade my plan later?
Yes. You can upgrade or downgrade your plan at any time. If you’re using HubSpot, those adjustments are made directly within your HubSpot account. ActiveCampaign clients can adjust through WolfPack at any time.
Do you provide email marketing services?
Yes. We offer both integrated and standalone email marketing services. Whether your system runs on ActiveCampaign, HubSpot, or another CRM, our team designs and manages newsletters, drip campaigns, and automations to increase engagement and ROI — often achieving up to 42x return on investment.
How long does setup take and when will I see results?
Setup typically takes 1–4 weeks, depending on your platform and business complexity. Results start immediately once automations launch, but most clients see significant ROI growth within 3–6 months of consistent use. Companies that commit to automation long term see the strongest performance gains.
How do you track ROI on marketing automation?
ROI tracking is built into every system. When your CRM integrates with scheduling or sales data, we track each automation — from prospecting sequences to reactivation campaigns — and update sales values automatically. You’ll know exactly which campaigns generate the most revenue.
Why do businesses choose WolfPack for automation?
Businesses choose WolfPack when they’re ready to eliminate data silos, automate marketing at scale, and connect marketing to real revenue. We bring unmatched expertise, proven frameworks, and deep CRM integration knowledge — giving you a system built to grow, not break.
Does your CRM use AI or automation agents?
Yes. Both ActiveCampaign and HubSpot now include built-in AI automation features such as predictive sending, AI content generation, and smart workflows. We help clients activate and customize these features as part of their setup — and we’re expanding this section soon as new AI tools roll out.